Marketing comm Essay Example | Topics and Well Written Essays - 3500 words

Marketing comm - Essay Example entire spirit.The report discusses HP’s failures in its conservative management and how ESS has stepped in to launch a good strategic marketing campaign.All these changes are evaluated through the Business Scorecard analysis.The report then evaluates the truth in the future concerns of ESS and whether they can and if so how they should survive.It is concluded that this can only be done if ESS thinks fast to save itself or chooses to immerse and disappear in HP’s ocean of conservative management. The primary reference for this report is a Case Study(2000) prepared by the Stanford University pertaining HP’s interal marketing strategies involves the identification of its internal customer support processes. Assess the extent to which internal factors support the externally facing processes. This should include an identification of the organisation’s current relationship marketing strategies.The study explores how based on this analysis, and on customer buying processes, the organisation can achieve improvements in either their internal or external processes The concept behind e-services is there’s a particular task, asset, or capability that you want to gain access to, that now can be made available to you over the Net, because it’s now being created as an Internet service. This report pertains to the current business position of Hewlett Packard (HP),its current business problems and the way ahead for this business organisation.My first impression at the outset of ESS (E-Services Solution)group is to point out that this venture may be a successful at the outset given the period 1999 until 2000 but it has all the ingredients of becoming a victim of its own success and potentially damaging the work culture of HP with the so called aim of â€Å"infecting† the entire spirit.(see Case Study 2000).I would reach such a bleak conclusion for many reasons which I will discuss below but the pith and substance of my analysis as a management consultant is that

Problems Working in Multicultural Teams Essay Example | Topics and Well Written Essays - 2000 words

Problems Working in Multicultural Teams - Essay Example I think to arrive at a realistic grasping of the problems faced by me in a multicultural team I need to analyze my cultural affiliations in the light of the cultural dimensions propounded by Geert Hofstede. Cultural dimensions pertain to the aspect of my native Chinese culture that could be measured and gauged in the light of the other cultures (Hofstede, Hofstede & Minkov 2010). Professor Geert Hofstede conducted a detailed analysis regarding how the values in multicultural teams are influenced by the cultural values of the members constituting the teams. Analysing the Chinese cultural dimensions will immensely help in analyzing and tracing solutions to the problems faced by me in a group comprising of members who were Chinese, Indians and Thais. The four salient cultural dimensions propounded by Hofstede are individualism-collectivism, masculine-feminine, power distance and uncertainty avoidance (Hofstede 2003). Power Distance pertains to the attitude of the people in a society tow ards the power disparities existing in that culture (Hofstede 2002). It determines the extent to which the less powerful members in a society respond to the power inequalities present in that society (Hofstede 2002). China has Power Distance count of 80 which is quiet high (Geert Hofstede 2012). This means that Chinese people are comfortable with the unequal distribution of power in their society and are comfortable with the fact that people tend to differ in the power that they have at their disposal. In the Chinese organizations and institutions the hierarchy is arranged in terms of subordinate and superiors and there seldom are any remedies against the abuse of power resorted to by the superiors. Individualism pertains to the extent of... This essay stresses that culture is something that is learned and acquired and it consists of a set of shared interpretations that are learned, and these interpretations include within their ambit the concepts like values, norms and beliefs which have an immense influence on large groups of individuals and people. Diversity happens to be a concept that is broader than the concept of culture. Diversity is not merely confined to a person’s ethnic affiliations, nation of origin or colour. Diversity is primarily about attributes that inculcate differences in groups and these differences may include physical characteristics, economic status, attitudes, traits etc. This paper makes a conclusion that in case the members in the team turn out to be receptive of the recommendations and suggestions made in this paper, it will not only enhance their cultural literacy but will also enable them to reap the benefits accrued by working in multicultural teams. This will truly make them a global citizen and will allow them to work in diverse nations and cultures. The good thing is that cultural literacy and interpersonal skills are something that can be learned and acquired. So if the team members take care to adopt and practice the above mentioned recommendations and tips, they are poised to experience and appreciative gain in their cultural literacy and the ability to operate in multicultural teams.

Business Organisations Essay Example | Topics and Well Written Essays - 1500 words

Business Organisations - Essay Example The classical school of organisation and management thought was mainly focussed on the overall development of organisations. It comprises of three theories of management, i.e. the ‘Scientific Management Theory’, the ‘Bureaucracy Theory’ and the ‘Administrative Management Theory’. The ‘Scientific Management Theory’ is based on well developed, specifically defined and definite principles of management. Such theories are often observed to assist the effectiveness of management in the organizations in its current status and in future as well (Agarwal, 1983). In the scientific management theory, managers are responsible for enhancing the productivity of the organisation. This theory was introduced by Frederick Winslow Taylor, who is regarded as the â€Å"Father of Scientific Management†. This theory was mainly concerned with its implication in the American Economy when it faced limited competitive productivity along with GNP growt h. Subsequently, four principles of â€Å"Scientific Management† were developed by Taylor. ... l strengthen the employer-employee relationship All of these four principles significantly support the managers to resolve problems related to the productivity of the organisation. With its virtues, these principles became extremely popular in the organisations of America which later influenced the business sector of Europe as well (Hartman, n.d). The â€Å"Bureaucratic Theory† was put forward by Max Weber which largely influenced the management philosophy of organisations in the 20th century with its emphasis on the organisational structure (Agarwal, 1983). According to the assumptions of the theory, the higher level authority would control and supervise the lower level in the hierarchy; the employees in the organisation must have requisite skill to be expertise in a definite task as per the ‘division of labour’. Moreover, the ‘rules and regulations’ in the organisation must be in a standard manner in order to facilitate coordination. There must also be ‘impersonal relationship to be existed in between managers and employees’ so as to develop logical decision making process in the organisation. The competency level needs to be high as this would facilitate to remove biasness while hiring in addition to promoting the employees. It is essentials for an organisation to maintain the complete records of the entire activities in the organisation (Hartman, n.d). The â€Å"Administrative Theory† was proposed by Henri Fayol. This theory was later recognised as Management Process School as it entails that management is a continuous process that can be evaluated by its functions. Because of the fact that the theory considers almost every aspect of management, it was able to gain relevance in all levels of management and in different types of organisations (Agarwal,

Network Technology and Network Administration Essay

Network Technology and Network Administration - Essay Example It can be proved by unusual requests and complaints network pros have gotten from end users. So, now basic need is to generate awareness among all users so as to lessen the load on IT professionals. 3. Todd Fink, senior telecommunications administrator at Premier Bankcard in Sioux Falls, S.D., once got a request from a user looking for another coffee holder for his computer. After asking he came to know that customer understood CD ROM drive as coffee holder. Looking at above complaints and stories it can be understood that how important basic knowledge of computer and internet is for every user. Users don't need an encyclopedic knowledge of how their computers work or how network is configured--but they may need a little technical enlightenment here and there. Organization may provide new users with any substantial training or indoctrination to help them understand IT policies and best computing practices, and that often translates into problems for support techs. One way to head off at least some of the problems is to educate users about certain key computing basics. This will save time and money of users and organization as well. Here are some important things that are most critical for users to know, such as how to: Computer software is a compilation of structured, written instructions that are executed by the physical components of personal system. Physical components of your PC do not understand human language, so those instructions are written by highly trained computer programmers, using languages (set of commands) that your personal computer does understand. Examples of software are windows, Linux etc Physical Parts of PC (Hardware) You use computer programs Computer programs take your commands through Keyboard or a Mouse Computer programs use the special language to communicate with CPU CPU executes what

Critical Analysis Paper Essay Example | Topics and Well Written Essays - 1250 words

Critical Analysis Paper - Essay Example This show is aired in ABS-CBN, one of the known television channels in the Philippines. This is a comedy show where all characters are children age 5-12 who have all their parents consent to work for the television. The word "Bulilit" in the Philippines means small. This is the reason why just hearing the title, one can get an idea that the casts are children. What makes this different from the normal children channels or show is that, the children, given the script, are made to imitate grownups by wearing corporate and business attire to portray the behavior of a normal working individual in that particular country. It should be understood that doing this research, I have watched at least five episodes, four of which are under my observation. The show on the other hand has been running on Philippine television for more than a year already and since it is highly patronized by kids and the young at heart, it continues its comedy acts through the kids who play a significant role in getting a top rating for the show. Unlike other children's shows, the characters are made to be intelligent as they need to assume the roles of different officials who are well known in the country. At times, they imitate famous politicians, actors or actresses to make fun of them in a mild way. One of the favorite personalities of this show is President Gloria Macapagal herself, the president of the Philippines. So this is the only show that has all the guts to make fun of the President. It has not created any issue for the fact that the kids are the ones doing it. Had it been any serious adult character, kit could have erupted to a big issue already. Going back to the very topic of my paper, there was one episode where four characters were placed in one miniature house. It was a portrait of one family with a mother, a father, and two kids. The goal is for the father to advise his son to study more like his sister. Father: Son, why don't you do your homework now instead of playingcomputer games. Try to be like your sister. Son: What do you mean I should be like my sister So I will be playingBarbie dolls then The focus of the conversation is to tell the audience that the father, having said those words, it has created a different meaning to his son. It appeared like the father wanted his son to be a girl like his sister, which should be the funny part of the script. But that is not the point of my argument. The point there is that boys have the stereotype and are considered as addicted to video games. This, according to Lemish is just one of the findings in her article Gendered Content of Interests. According to her, boys are known to be fond of playing computer games and have the tendency to be technology fanatics. The girls on the other hand, they have their attention focused on reading books and magazines. This is the reason why parents refer to their girls as studious compared to boys because of the mentioned preference. (Boville & Livingstone, page 268). Let me try to illustrate another situation from another episode taken still from "Going Bulilit." In one particular scene, in

2ND PAPER Essay Example | Topics and Well Written Essays - 1250 words

2ND PAPER - Essay Example Chances that the super power would diminish in the next decades are clearly high. The best positioned countries to challenge America’s prominence are found in East Asia and globally by China. (Abdelnour, Wesley & Herman pg57) It is believed that if Chinas economic growth continues consistently the next two decades just in the same pace as the last two decades, then it would surpass and rival the United States of America in terms of Gross Domestic Product (GDP) .GDP is not measured in terms of dollar but in terms of purchasing power parity. Even if Chinas economic status does not does not reach the Americas standards, it is notable that the growth has created a fundamental political inspiration in the entire East Asia. The economic clout extends East Asia affecting both great powers and the developing countries due to enthusiasm for raw materials and competitive prices for low cost goods. China is resolute in climbing the technological ladder, a clear indication that it might affect United States of America economically. Already China is regarded as the most dominant military powerhouse in the entire East Asia thereby making significant strides creating excellence in the armed forces. The tense relationship between USA and Russia has been fuelled by Americans interest in Crimea with regard to the sanctions that have been attached to Russia recently by President Barrack Obama of the United States. Several banks have been blacklisted by the US government following the Russian infiltrations in Ukraine. Majority of Russian businessmen in the United States who have close links with Vladimir Putin have been expelled from the country. President Obama has also come with strategies to tame some parts of the Russian economy comprising both the oil and gas industries which form a bunch of Russians export. (Abdelnour, Wesley & Herman pg29) According to President Barack Obama, the action would interfere with the

Motor Learning and Coaching Notes Essay Example for Free

Motor Learning and Coaching Notes Essay The study of relativity permanent changes in motor skills and capabilities that come with practice or experience. This includes: †¢Investigating how elite athletes become experts †¢Studying the best way for a teacher or coach to structure a practice environment for maximal potential †¢Methods of practicing motor skills oHow often oHow long oGroup size oEquipment What is a Skill? A complex movement or sequence of movements, which are smooth and coordinated. These movements don’t require conscious thought and have predetermined results. A learned skill is one that can be repeated. A performance may be a fluke and is only performed once. Motor Skill: physical skills that require body movement and rely on motor control Classification of a Skill: Based on: Where- the environment of the skill Closed: †¢predictable, constant environment †¢Work at own pace- internally paced †¢Replication/ repetition of same skill †¢Examples: swimming in a pool, archery, shooting Open: †¢Changing environment †¢Pace dependant on other people/ factors Detecting stimuli Deciding Processing Acting Responding appropriately Evaluating Feedback Cues †¢A stimulus perception †¢In learning used to obtain information to perform and improve †¢Used in the demonstration and explaination of a skill by a coach †¢Can be both internal and external †¢Sight, hearing, and propreoceptive cues are most used