Article Review (Shopping for Privacy on the Internet) Coursework

Article brush up (Shopping for Privacy on the Internet) - Coursework ExampleHe emphasized the fact that consumers would not be handed secretiveness on a silver platter but rather they must become vigilant in their demand for Web site operators to adhere to their demand for solitude.Professors Pitt and Watson (2007) respond to Nehfs (2007) article by utilizing an ecosystem advent to explore the various elements of privacy. Not only do they examine relations amongst the three main participants in the privacy interactions, namely, citizen/consumer/investor, government and corporation but also the reasons for the lack of success of the market system to nurture the privacy of all stakeholders.Nehf (2007) commences his article by emphasizing that the brunt of the responsibility of protecting consumer privacy is in the reach of the individual. The individual is the one who has to attempt to reduce the risks involved in submitting personal information to any humankind site. Particular ly, on the World Wide Web the customers personal information may be used by unscrupulous Web site organizers. Although federal (and a few state) laws limit the drill of some personal information, these restrictions are full of exceptions and many of the internet transactions are not so far subject to state or federal privacy laws(Nehf 2007, p.351- 352).Interestingly, Nehf (2007) highlighted the superficial form of concern that online businesses appear to invite in protecting the privacy of their consumers. These businesses profess to collect a minute amount of data on the customer which will be kept safe from predators vandalizing this data. Consistent with this apparent concern for the protection of consumers privacy by online businesses, consumers also are genuinely concerned with identity theft and the possible humiliation of having their surreptitious affairs published for all and sundry to peruse. Thus, consumers attempt to protect themselves by submitting as little informa tion as possible to these